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Corporate Social Responsibility: Overview and Outlook for the São Paulo State Industry

20/11/2003

The appropriate comprehension ofe the new concept of corporate social responsability presupposes the understanding of the news requirements of rationality and system balance of the economy globalization process. It is in fact a very complex process, whose analysis goes beyond the scope of this introduction. For the purposes of this survey, it is enough to hoghlight the ideia that the integration of the country in a market going global starts globalization, but also meet the growing demands of the market and society for an environmentally, economically and socially sustainable business activity.

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